Saturday, February 25, 2012

Recruiting Ideas
  • Be a story-teller for your school: share positive and encouraging stories about faculty, students and alumni. 
  • Celebrate your students, parents and colleagues: the opportunities abound with ways we can lift up those in our community, in what ways do you celebrate your school.
  • Welcome visitors on campus: Don’t just smile! Stop and make a point to introduce yourself and welcome them, encourage them to contact you with questions...invite them to join your school community!
  • Focus on retaining students and families in your sphere of influence: Do you make it a focus to use your gifts to help properly direct concerns and questions to administration and to encourage existing families to remain part of the school community?
  • Exceptional customer service can help your school standout: Treat your families with care, make fun and engaging activities to show them how much they are appreciated.
  • Families are more likely to remain enrolled when they are connected to groups within your school community. How do you make the most of this?
  • One of the most important things for retention is to COMMUNICATE!  Communicate your school brand, your successes, your alumni, your service outreach...How are you doing with communication?
  • Ask families to identify others in their church or neighborhood who may like to know about the good works at your school and then follow up.
  • Survey new families about why they chose your school and use this in recruitment.

2 comments:

  1. Suggestions seem a little passive: For example--Welcome visitors on campus: Don’t just smile! Stop and make a point to introduce yourself and welcome them, encourage them to contact you with questions...invite them to join your school community!
    I suggest we aggressively reach out to families with children--who could be going to our school--via letters and special page on websites, that invite families to campus, as well as assist them in gathering information about our school. Assign a parent and teacher to every family that shows an interest and have parent/teacher team answer future questions and offer to show the family around--including inviting them to upcoming event on campus free.

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  2. Good comments , prospective parents and students should feel welcomed immediately and believe that they can be part of the community . Parent ambassador should be considered.

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